The bakery trade is a centuries-old tradition in Germany. With more than 3200 different bread specialties, German craft bakers have a global reputation for excellence. At the same time, the profession is confronted with fundamental challenges including a severe shortage of skilled workers and the question of how sustainability can be reflected in training and put into practice at the workplace. As a response, the NiB-Scout project developed new training content to orient apprenticeships in the bakery industry towards sustainability, making it more attractive to learners, and renewing the focus on high quality standards.