TVETipedia Glossary

Marketing innovation

Implementation of a new marketing method involving significant changes in product design or packaging, product placement, product promotion or pricing.

Source:
UIS, UIL Glossary, (accessed 12/2022)
UIS, UIL Glossary, (accessed 12/2022)
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The UIS Glossary includes statistical terms related to education, science, technology and innovation, culture, and communication & information . Some of the entries contain translations in one or more of the following languages: Arabic, English, French and Spanish. Other entries provide more detailed information, such as definitions, calculation formulas for indicators and sources. Indicators are marked with an asterisk (*). This is a dynamic tool, which is regularly updated by the UIS.